80%20

In the boys club of mammoth footwear corporations, Ce Ce Chin's story reads like David vs. Goliath. Of course you can't go wrong with a great idea. The ideology behind 80%20 came from her observation that we tend to wear our favorite 20% of our wardrobe 80% of the time- and these shoes are definitely part of the 20% you can't live without.
Her Spring 2008 collection runs the gamut from metallic glitterati high tops to punk rock penny loafers, and the styles are wearable all the way from the dance floor to an impromptu rooftop party.